Brand or Die!

A Small Business Survival Guide

How to select the right contractor/consultant.

It is Veteran's Day. For most of the country, that means a day off. For us Ruthless Marketers, it's just another day at the office. Although I am trying to do LESS work than normal, at least. So to that end, my blog for today is actually an article that I co-wrote with a colleague on how to select the right contractor for your company. It could be a marketing consultant like me (!), or a CPA or anything that you don't have the time or staff to do yourself. It was a pretty good article that gives you a few step-by-step instructions on how to make the contractor or consultant relationship work for you. As always your feedback is appreciated

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